PLATFORM SPECIALISM
Divi
Web Design
WordPress sites built with Divi's theme and builder combination.
- ✓ Free, no-obligation quote
- ✓ Stirling-based, UK-wide reach
- ✓ Direct, no account managers
experience
THE APPROACH
Design decisions, made
deliberately.
Divi pairs a WordPress theme and visual builder in one package, which makes for a consistent editing experience once a site is handed over to a client. It's one of the longest-running and most widely used WordPress builders, which means a mature editor, a huge library of layout packs, and a large enough community that most questions already have an answer somewhere.
Where Divi stands out is consistency: the Theme Builder controls headers, footers, and templated content (like blog post layouts) from one place, so the whole site stays visually coherent as it grows, rather than drifting page by page.
THE BASELINE
Why Divi
Easy to use
drag-and-drop editing with real-time visual feedback, and one of the more approachable builders for a client who'll be making their own edits after launch
Customisable
pre-built layouts as a starting point, with full control to make them your own rather than leaving a site looking like a template
Responsive
optimised for every screen size out of the box, with visual breakpoint controls in the editor
Search engine friendly
quick loading, paired with a solid on-page structure
Consistent
the Theme Builder keeps headers, footers, and repeated layouts in sync across the whole site
SCOPE
What's included
Theme Builder setup for headers, footers, and any templated content the site needs (blog posts, portfolio items, product pages)
Divi's WooCommerce Builder where the project needs a shop, so product and cart pages match the rest of the design
A design that starts from your brand, using Divi's layout packs only where they genuinely speed things up, not as a substitute for custom design
A walkthrough at handover so day-to-day edits (text, images, adding a new page) are straightforward without calling for help
WHO IT'S FOR
Who it's for
Divi suits businesses that want an established, well-supported builder with a genuinely large ecosystem behind it, particularly if the site will grow over time (a blog, a portfolio that expands, a product range that changes seasonally) and needs templating that keeps up with that without extra rebuild work each time.
WHY FRACTAL STUDIO
Why Fractal Studio
The same approach as every build: understanding what the business actually needs first, then designing around that, not the other way around. Support doesn't stop at launch either; ongoing Divi builder support is available for sites already running on the platform, whether or not they were originally built here. Based in Stirling, working with businesses across Stirling, Glasgow, and Edinburgh, and remotely with clients across the UK.
❝WordPress sites built with Divi's theme and builder combination.
COMMON QUESTIONS
About Divi Web Design
Is Divi a good fit for a first website?
Often, yes: its drag-and-drop editor is one of the more approachable options if you'll be making edits yourself after launch.
Do you build from Divi's pre-built layouts or from scratch?
Layouts are used as a starting point where it speeds things up, but the design itself is shaped around your brand, not left looking like a template.
Can you support a Divi site that's already live?
Yes, ongoing Divi builder support is available whether or not the site was originally built here.
What's the Divi Theme Builder, and do I need it?
It's what controls global templates like your header, footer, and blog post layout from one place, so a change there updates every page that uses it. Most Divi builds use it, since it keeps the site consistent without editing pages one by one.
Does Divi work well for a blog or content-heavy site?
Yes, Divi's post and archive templating make it a solid choice for sites that publish regularly, with layout control that a default WordPress blog doesn't offer out of the box.
Is Divi expensive to maintain long-term?
It's a one-off or annual licence rather than a per-project cost, and there's no transaction fee model to worry about. Ongoing management (updates, backups, security) is available separately if you'd rather not handle that yourself.
Ready to talk
it through?
Tell me about your project and I'll get back to you within a day or two.